Tenna Press Kit
For Media
Tenna Boilerplate
Tenna is the construction technology platform powering equipment fleet operations. Beyond tracking, Tenna connects every aspect of fleet management, giving contractors a full-picture view of their equipment operations and a greater understanding of equipment trends, so they can increase productivity and reduce costs.
With more than 120 years of construction experience, Tenna helps contractors maximize their mixed fleet with industry-focused solutions that connect field, shop and office to optimize all aspects of equipment management. For more information, visit tenna.com.
Tenna Logos
Logo Guidelines
Placement
The registered trademark symbol (®) should always be placed in the upper right-hand corner, aligned with the top of the “A.” The distance between the “A” and the symbol is equivalent to the width of the symbol itself (see example to the right).
Clear space
An area of clear, breathable space should always be maintained around the logo, in both its vertical and horizontals forms. No graphics or typography should encroach on this space.
Usage note
Tenna and John Deere logos should not appear together.
Tenna Color Palette
Primary Colors
PMS Orange 021 C
C0 M83 Y100 K0
R253 G79 B0
#FD4F00
C72 M66 Y64 K72
R34 G34 B34
#222222
Secondary Colors
PMS 143 C
C02 M32 Y91 K0
R246 G180 B54
#F6B436
C15 M11 Y12 K0
R214 G214 B214
#D6D6D6
C67 M60 Y58 K43
R69 G69 B69
#454545
Leadership
Austin Conti
Co-Founder and Chief Executive Officer
As CEO and Co-Founder of Tenna, Austin leverages his international experience in construction operations for civil, building, and energy projects with The Conti Group, which has built successful, reputable businesses that make a positive impact on the world in construction, engineering, renewable energy, real estate, technology, and biotech. His passion for entrepreneurship led him to create a construction technology platform built on over a century’s experience from The Conti Group.
Jose Cueva
Co-Founder and Chief Product Officer
Jose Cueva is Co-Founder and Chief Product Officer at Tenna, where he leads product strategy and roadmap execution for the company's construction equipment management platform. Before co-founding Tenna, Jose worked as a field engineer on construction projects with Turner Construction and The Conti Group, giving him firsthand experience with the operational challenges construction teams face every day. Jose brings that on-the-ground experience directly into product development at Tenna, working across the architecture and delivery of solutions that help mixed-fleet operations track, manage, and optimize their equipment.
Fact Sheet
Founding Year: July 2015
Funding & Growth Milestones
Rebranded from BuildSourced to Tenna to reflect expanded product capabilities.
Established integrations with leading construction software, ERPs, and OEM telematics (ISO 15143-3 AEMP compliant)
Expanded safety offerings by introducing the TennaCAM safety camera.
Launched the TennaBLE Beacon Steel Puck
Released an integration with Fleet Cost & Care to allow crane and equipment rental companies to share equipment data
Launched Resource Management software; added Schedule feature in August for equipment and labor planning and dispatching
Expanded OEM partnerships with Sunbelt Rentals and other major rental houses
Launched TennaCAM 2.0 Heavy Equipment Camera
Launched Safety & Operations Scorecard; achieved 33% YoY customer growth
Introduced Dispatch Command Center
Released Asset Financials, the construction industry’s first telematics-powered equipment economics engine enabling automated equipment job costing, internal billing, and real-time asset P&L
Named to Inc. 5000 list of Fastest-Growing Private Companies for the fifth time
Key Statistics
- 750+ contractors served as of September 2026
- 33% year-over-year growth in customer base (2025)
- Assets Managed Annually: Over 425,000 assets across equipment, vehicles, tools, and attachments as of September 2026, growing daily
- Includes heavy equipment, fleet vehicles, mid-sized powered and non-powered assets, trailers, tools, attachments, consumables, ancillary support assets and material inventory
- Heavy Civil Construction
- Specialty & Utility Contractors (Mechanical, Electrical, Plumbing)
- Pipeline Construction
- Crane & Rigging Services
- Rental House Management
- General & Commercial Horizontal Construction
- Equipment Rental & Sales
- Headquarters: New Hope, Pennsylvania
- Target Market: Construction companies with annual revenue of $50M–$500M
- Customer Satisfaction: G2 rating of 4.4/5; Capterra rating of 4.6/5
Product Photos
Press Releases
For the latest news and announcements, visit Tenna’s press release page.
Real Results from Real Contractors
Media Contact
- Gina Setzer, VP Marketing
- gsetzer@tenna.com
- 732-354-7302
- 24-hour response time